"XenApp" is brilliant!

I love the name XenApp. I didn't at first. My gut reaction was that this was a hasty marketing name change by Citrix. But once I got over the shock of change (the shock that would come with any name change), I whole-heartily agree with Citrix that the new name makes much more sense than the old name.

Article by Brian Madden on February 13, 2008.

Is is time for Microsoft to create "User Center" to complement System Center?

All of the big vendors are so focused on managing "systems" (virtual, local, remote, streaming, on-demand, snap-shotted) that they're forgetting the "other half" of what customers have to deal with each day: the users! What if they took user management as seriously as system management?

Article by Brian Madden on January 30, 2008.

Quest Software buys Provision Networks! Finally a real challenger to Citrix in the app delivery space?

Quest Software has acquired Provision Networks. Provision's "Virtual Access Suite" is one of the lesser-known, yet very cool, products that competed with Citrix in the application delivery and desktop virtualization space. What will this mean to Citrix?

Article by Brian Madden on November 13, 2007.

Where is all this Virtualization going? Part Two (a year later)

It's been over a year since Ron Oglesby wrote about where he sees this "virtualization thing" going. It turns out that some of his crazy ideas are coming true. So what does he think now?

Article by Ron Oglesby on October 31, 2007.

Is is time for VMware to enter the terminal server / application virtualization market?

In an instant, Citrix went from viewing VMware as a strategic partner to viewing them as Enemy #1. Where does that leave VMware? What if VMware fought back and entered the application virtualization space?

Article by Brian Madden on October 30, 2007.

Bye Bye "iForum." Hello "App Delivery Expo."

Citrix has modified the name of their annual marketing conference. What used to be called "Citrix iForum" is now called "iForum 07, the App Delivery Expo, presented by Citrix." They also raised the price, removed all references to actual Citrix products, and switched to a deep-blue / light-blue color scheme.

Article by Brian Madden on July 18, 2007.

Is WANscaler poised to become Citrix's secret weapon?

Citrix bought Orbital Data and released the WANscaler product almost a year ago. After learning more about the products and how they work, I really think that WANscaler will grow to become a very important part of Citrix's application delivery platform.

Article by Brian Madden on July 03, 2007.

Is it time for Citrix to create a service provider licensing program?

Many vendors, including Microsoft, have special licensing programs for service providers. They essentially let them "pay as they go," only charging them a small amount per user per month instead of some huge up-front costs. Is it time for Citrix to offer a similar program?

Article by Brian Madden on May 28, 2007.

The rise of the employee-owned PC in a world where CIOs are losing control

There has been a lot of talk recently about how users are getting smarter and CIOs are losing control. This is the perfect opportunity for the rises of the employee-owned PC, powered by a mix of server-based computing, virtualization, and isolation technologies.

Article by Brian Madden on April 09, 2007.

Citrix honors enteo. How long will it last?

At the Citrix Summit 07, Citrix announced that enteo Software was their Solution Partner of the Year for 2006. enteo makes software for server imaging and application deployment. However, with Citrix's recent Ardence acquisition and the upcoming Tarpon Streaming Server, Citrix also makes software for server imaging and application deployment. This should be interesting.

Article by Brian Madden on February 01, 2007.